Our philosophy can be summed up in one word, "simplicity".

We believe in designing elegant pages with sleek graphics. The net as anyone would appreciate is a finite resource. We could cite lofty ideals such as conservation of bandwidth. That is something we do consider when putting together your web site. There is however another simple truth to consider. Smaller files travel through the system faster than larger files.

We endorse web standards. Building a site using web standards has a number of advantages: